888 Chooses MuchBetter iGaming Wallet

Staff Writer Industry News, 888 Casino 972

One of the world’s grandest gambling operators 888 Holdings is at it again!

One of the biggest names in the industry has signed a deal with MuchBetter electronic payments app, under surveillance of financial services innovator MIR Limited UK Limited. The deal signifies solid growth to the payment app and a significant step forward when it comes to the Gibraltar-based firm’s payment selection.

Payment Made MuchBetter

In an official press release issued on Monday by European Gaming Media and Events, MIR declared that the online casino, poker and sports betting devotees 888.com can now revel in an even smoother, more user-friendly experience, reduced transaction costs and improved mobile integration due to the new MuchBetter innovation.

Jens Bader from the financial services brand has said on the matter that the MuchBetter innovation “balances security with usability while featuring many modern mobile features” such as biometric authentication. He has also gone to explain in detail how the advance differs from more traditional electronic wallets by not charging clients per transaction, but rather utilising a monthly net deposit model that will take into account the activities of each user.

Bader’s statement further said, “Large brands can’t afford not to pay attention to their payment partners,” and that “the gaming industry can be a business of fine margins and high volumes, so paying over the odds for something as seemingly small as transaction fees can be incredibly damaging to any operator, even household names.”

Supporting Each Other

The financial services brand representative has also declared that iGaming operators and electronic payment providers “need to be in close alignment” and partner ‘on adequate commercial terms’ so as to back each other up in their respective international expansion plans.

Bader has added that payment strategy is one of the most business-critical items in any such partnership as both parties grow through “regulatory landscapes with great overlap’ including licensing and anti-money laundering requirements”.

 “One can learn and benefit from the other’s expertise and both need to ensure in unison that the payments service provided helps [the] operator stay compliant with an eye to the future,” Bader has concluded.



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