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PointsBet, an Australian-listed sport betting brand, has decided to expand its horizons. The company announced the launch of its live casino services in the US market, and Evolution Gaming will have a role in that.
The internationally acclaimed sportsbook operator enlisted the help of Evolution Gaming which will deliver content to the brand’s live casino platform. We are excited to tell you more about that, so keep reading!
When it comes to innovation and quality, it’s hard to find a company that will top Evolution Gaming. That is precisely why PointsBet decided that Evolution is the perfect candidate for a live casino contract.
The two companies signed a deal according to which, Evolution Gaming is to provide its content to the brand’s platform. They intend to realize their partnership in the US market, where both companies are currently expanding their presence.
Right now, PointsBet has online and land-based operations in New Jersey, Indiana, and Iowa. The company joined the US gambling scene in 2018 and since then has dramatically expanded its US and global footprint.
On the other hand, Evolution Gaming has been in a similar situation. Two years ago, the game developer joined the US scene by launching its first live casino studio in Atlantic City. There are two more studios in the plans, one in Pennsylvania and one in Michigan. The Pennsylvania studio will open its doors in the second half of 2020, while Michigan goes live in 2021.
“The addition of Evolution Live Casino extends the appeal of PointsBet’s premium product in the rapidly growing US market,” said Seth Young, Chief Innovation Officer at PointsBet.
He pointed out that Evolution Gaming fits perfectly with the vision of launching a proprietary online casino platform.
On the other hand, Evolution is quite excited about the new collaboration. Sebastian Johannisson, COO at Evolution, said that besides premium content, “PointsBet will have the option of exclusively branded dedicated tables and environments, should they require these.”