Editorials
IGT Sony Pictures Television Deal

IGT Signs 10-Year Deal with Sony Pictures Television for Wheel of Fortune Licencing Rights

Milos Markovic Industry News, IGT 4,060 !DISCLOSURE

International Game Technology, also known as IGT, has announced a brand-new partnership which pushes the envelope in terms of iGaming content creation. Namely, the leading iGaming powerhouse has signed a 10-year licencing agreement with Sony Pictures Television. The new deal grants IGT exclusive rights to Wheel of Fortune, a famous brand that IGT can now use across several gaming, iGaming, lottery, and iLottery verticals.

10 Years vs a Lifetime

Great news for Wheel of Fortune fans worldwide – Sony Pictures and Television just granted exclusive rights to IGT for Wheel of Fortune gaming, iGaming, lottery, and iLottery branding, meaning IGT can now continue offering it to its customers in various forms, genres, and themes!

IGT has also gained non-exclusive rights (meaning others can do this as well) to offer Wheel of Fortune content at social casinos in free-to-play formats.

The shiny new deal officially goes live on January 1st, 2025, and will run until the last day of 2034. Renato Ascoli, IGT Global Gaming CEO highlighted the importance of this deal as it helps IGT ‘maximize the returns of this licencing partnership’ and advance the legacy of Wheel of Fortune games. As a reminder, Wheel of Fortune content has garnered quite a demand at IGT casinos and produced some awe-inspiring jackpots so far.

The two brands have been partners for a quarter of a century, and throughout the years, together have produced some o fthe most successful games iGaming has ever seen. Some have also earned the title of ‘industry standard for innovation’, which is no small feat in such a competitive market.

Both Parties Happy

On the other side of the table sits Suzanne Prete, Executive Vice President of Game Shows at Sony Pictures Television. She emphasized the shared commitment of both parties to ‘applying the Wheel of Fortune brand in ingenious ways’,  and there is no doubt they will continue doing so in the years to come.

So far, Wheel of Fortune slots by IGT have produced over 3.5 billion USD in jackpots, with over 1100 players winning over $1,000,000 in prizes.

It is not yet certain what kind of content we can expect to see from IGT in the future, but it is certain – it is going to be big and spectacular. Stay tuned for more news and updates from BestCasinos.

PINTEREST
Sobek’s Godly Spins is visually great-looking slot released by Play’n GO towards the end of 2024. This online slot boasts a 5×3 game grid with 30 paylines.Wildest Gambit is another Wilde game by Play’n GO. Released in 2024, Wildest Gambit brings together the adventurous Wilde family in one joint exciting journey across four exotic locations.Coins of Christmas: Hold & Win, a festive slot that puts a cheerful spin on the Coins series, is Betsoft’s contribution to 2024’s Xmas slot collection.Rich Wilde and the Pearls of Vishnu is an Indian mythology-clothed adventurous journey created by Play’n GO. The experienced online slot players will be pretty familiar with the topic knowing that Pearls of Vishnu is another installment of the provider’s highly successful Rich Wilde series.Super Sugar Pop is the third Sugar Pop slot so far; it’s preceded by Sugar Pop and Sugar Pop 2: Double Dipped. The first one came out a decade before, rolling out with 5 reels, while the second had 7×7 cluster reels.Vampy Party is a Pragmatic Play slot game that combines top-tier visual flair with relatively unique features. That said, the gameplay elements themselves are nothing we haven’t seen before from Pragmatic, and the underlying math model emphasizes streaks of lucky outcomes.AI this, AI that… it seems that artificial intelligence is everywhere these days. In just a short span of years, artificial intelligence has seeped into almost every industry, including finance, healthcare, military, and entertainment. And one specific branch of entertainment is of interest for us today – gambling. More specifically, online gambling.
CATEGORIES
Casino Bonuses & Promotions (212)Editorials (124)Industry News (636)New Casinos & Games (570)Tips & Tutorials (82)
LATEST POST
Pragmatic Play BPLAY Argentina
Pragmatic Play Deepens Argentina Footprint with New Smart Studio Launch for BPLAY
· November 19, 2025
UKGC code update
UKGC Calls for Operator Feedback on Code Updates
· October 02, 2025
Ice Fishing Debut Evolution
Evolution Finally Launches Ice Fishing: A Fast-Paced Arctic Game Show With 5,000x Wins
· August 06, 2025
Evolution and PokerStars Sign Deal USA Canada
Evolution to Exclusively Provide Live Casino Content for PokerStars in North America
· July 31, 2025
ABOUT MILOS MARKOVIC

Milos Markovic is the creative mind behind the content you see on the site. As the head of MM Editing – a digital agency in charge of content for BestCasinos - Milos works closely with his team to deliver high-quality, informative, and SEO-friendly content that makes online casino games easier (and more fun) to explore. From big-picture strategy to the final word on a review, he's involved every step of the way.

Meet the author