MGA Games Strengthens Presence with an Alliance with Spanish Merkurmagic

June 05, 2019 Staff Writer Industry News, Merkur Gaming 87

MGA Games, one of the leading developers of content and solutions in Barcelona, is currently seeking to reinforce its position in the market.

One of the moves that are a clear step towards its objective is an alliance with Merkurmagic, which has been confirmed recently via their deal.

The Spanish Fiesta

According to the deal, Merkurmagic, the Spanish licenced company that is part of the Gauselmann Group along with MerkurGaming and several others, is to incorporate MGA’s entire collection ofgames into its own portfolio. Merkurmagic is also seeking to expand its offer of both desktop and mobile-supported content.

MGA will supply its entire collection of slot and bingo titles, including the latest additions and valuable ‘innovative concepts’ found in slots like The Riches of El Dorado which boasts a higher level of interaction with the game for players.

The Budding Relationships

Both parties are thrilled about their new partnership.

The general manager of MGA Games, José Antonio Giacomelli highlighted the importance of their collaboration and the effect it will have on both companies as they work together in the future. Although their content can already be found in a row of top casinos in Spain, by forming a relationship with such an outstanding brand, MGA has more opportunities to reach different audiences which were previously out of reach for them.

Another important thing that Merkurmagic gains from this deal are access to MGA’s exclusive promotional toolkit designed for enhancing marketing aspects of casinos that collaborate with this provider.

This will undoubtedly be of great use for the brand, as it continues on its path to becoming the leading brand in the entire Spanish market.

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