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Since its inception and baby steps into the online gaming gambling industry, the fascinating online casino PlayOJO has made quite a name for itself.
Having been active for less than two years, it can be considered a huge achievement that this casino has been nominated for two EGR awards for the second time.
In 2017, PlayOJO enjoyed a highly successful year that included multiple prestigious awards. Being nominated for two EGR Operator awards, Rising Star Award and Socially Responsible Operator award, underpinned the meteoric rise of this brand in the UK. Rising Star is a huge honor which PlayOJO proudly won, but only the nomination for Socially Responsible Operator ward is a major triumph for such young operator. It was the testament to the commitment and hard work of everyone involved in the project, accepted by both customers and peers alike.
The EGR Marketing and Innovation Awards 2018 will take place on 20 June at Hurlingham Club in London and recognize operators that brought sometning creative and new to the industry in the last 12 months. This year, this disruptive challenge brand, PlayOJO, has been shortlisted for two EGR Awards:
The Casino and Marketing Campaign award is all about those who took marketing initiatives that managed to achieve significant commercial success in the past year or managed to achieve major brand development.
Originality, creativity and well execution of the marketing campaign is what brought the company on this shortlist also including BGO, Betsson Group, Bwin, Kindred Group, LeoVegas, Mr Green, Metal Casino, Sky Betting & Gaming and William Hill.
For the award Brand of the Year, PlayOJO will compete in a really tough competition including LeoVegas, Metal Casino, PokerStars, GalaBingo, JackpotJoy, Sky Bet, Vegas Hero and Virgin Games. This award will be given to a company that has managed to demonstrate the most consistent and strongest brand message, especially the one that has demonstrated both creativity and originality.
PlayOJO has already shown its strengths in a successful marketing campaign that included a TV advert starring British actor Geoff Bell and highlighted the casino’s unique “money back on every bet” player perk.
The campaign portrayed not only their uniqueness and creativity but also their commitment to fair play and transparency as well as social responsibility.