It’s been a busy few weeks for Quickspin.
The company has been making plenty of waves recently through management reshuffling and institutional movements towards strengthening the company’s presence on the market.
Soon after bringing former XCaliber commercial director Thomas Rhys Jones to head up the company’s account management team in order to strengthen its Maltese office, Quickspin has forged a new deal with First Look Games.
Under the terms of the new deal with First Look Games, Quickspin will be enabled to upload its entire portfolio to the First Look Games portfolio and share up-to-date compliant information and assets for its games.
This means their affiliates could download marketing assets including logos, images, videos and game information sheets and use it to create high value content for their readers. This move is in sync with Quickspin’s strategy to gain maximum exposure of its titles across online casino affiliate sites and the web in general.
Tom Galanis, founder of First Look Games, said: “Quickspin is responsible for some of the most popular online slots games of all time, and we are thrilled they have chosen First Look Games to help market their content to even more players via affiliates.”
“Publishers remain a key marketing channel for developers, and by using the First Look Games platform, Quickspin can connect directly with affiliates for the very first time.”
Quickspin will also benefit from First Look’s premium offering since it allows them to upload information and assets two weeks before the launch and therefore enable a selected group of affiliates to take a “first look”.
Affiliates can then create a series of content for their websites and marketing channels which will stay under radar under the game is officially released but when the time comes, it can be published altogether instantly.
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