The online gaming affiliate and content marketing company Raketech has partnered with innovative payments company Trustly to provide its users with the company’s In-Banner Pay N Play feature.
The two companies share the same goal of providing fast and secure gaming experience.
Trustly has developed Pay N Play technology in order to streamline the user experience offered by consumer-facing merchants and operators while Raketech is a longtime advocate of the technology.
Pay N Play combines the registration and initial deposit steps, increases conversion and ensures a better ROI on player’s acquisition and reactivation spend. The operators that offer this option have a significantly higher new player retention rate compared to the operators who don’t.
Raketech is the first gaming affiliate company that decided to deploy Trustly’s innovative new concept.
All Raketech users can make deposits or place wagers without leaving the webpage they are currently browsing. The In-Banner Pay N Play feature enables fast and secure payments via direct bank account transfers. Players get quicker to playing without too many unnecessary steps and gaming will never be the same for them.
Johan Svensson, Raketech CCO commented: “We are delighted to partner with Trustly and offer a new technology that will improve user experience across our portfolio of iGaming and sports media products.
Trustly´s innovative In-Banner Pay N Play technology delivers a cutting-edge gaming experience and brings significant value to operators looking to increase the efficiency of their marketing spend. Raketech users looking for the latest Pay N Play casinos or best betting odds can deposit and make bets easily using special banners featured on our products and without being redirected.”
With its 20 flagship brands, Raketech guides sports and gaming enthusiasts to the best possible services and high-quality traffic. As a leading online affiliate and content marketing company, it has expertise in delivering CEO, online guides, communities and social media products mainly in the UK and Nordic region.
Recently, the company launched esportsguide.com to target the global Esports community. The new website will provide a complete guide to the leading Esports streams for the most popular tournaments worldwide.
This basically means that video games and matches happening 24/7 are available to the whole community of gamers, just a click away.
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